Rekha Mehr is Director of Partnerships at MassChallenge UK. MassChallenge is the largest-ever startup accelerator and competition, and the first to support high-impact, early-stage entrepreneurs with no strings attached. Rekha has been in the UK’s startup eco-system for the last three years, working in start-up businesses as well as advising them. In 2013 she was appointed as the first Startup Entrepreneur in Residence for the Department of Business, Innovation & Skills, informing policy and helping to shape the business support landscape. Before taking up the MassChallenge role in 2014, she was the owner of Pistachio Rose Baking Boutique until December 2013, offering luxury Indian-inspired sweets and desserts and went on to set up her business consultancy Moonrekha in October 2013. Prior to this, Rekha was a Buying Manager for Amazon.co.uk and formerly Waitrose.