‘Out-Innovate’ a new playbook for innovation, by Alex Lazarow

‘Out-Innovate’ a new playbook for innovation, by Alex Lazarow

With rich and wide-ranging stories of frontier innovators from around the world, Out-Innovate is the new playbook for innovation-wherever it has the potential to happen. Startups have changed the world. In the United States, many startups, such as Tesla, Apple, and Amazon, have become household names. The economic value of startups has doubled since 1992 and is projected to double again in the next fifteen years.

For decades, the hot centre of this phenomenon has been Silicon Valley. This is changing fast. Thanks to technology, startups are now taking root everywhere, from Delhi to Detroit to Nairobi to Sao Paulo. Yet despite this globalization of startup activity, our knowledge of how to build successful startups is still drawn primarily from Silicon Valley.

As venture capitalist Alexandre Lazarow shows in this insightful and instructive book, this Silicon Valley “gospel” is due for a refresh–and it comes from what he calls the “frontier,” the growing constellation of startup ecosystems, outside of the Valley and other major economic centers, that now stretches across the globe. The frontier is a truly different world where startups often must cope with political or economic instability and lack of infrastructure, and where there might be little or no access to angel investors, venture capitalists, or experienced employee pools.

Under such conditions, entrepreneurs must be creators who build industries rather than disruptors who change them because there are few existing businesses to disrupt. The companies they create must be global from birth because local markets are too small. They focus on resiliency and sustainability rather than unicorn-style growth at any cost.

Out InnovateOut-Innovate: How Global Entrepreneur – from Delhi to Detroit – Are Rewriting the Rules of Silicon Valley
by Alexandre “Alex” Lazarow
Publisher: Harvard Business Review Press (7 April 2020)
Language: English
Hardcover: 304 pages
ISBN-10: 1633697584
ASIN: B07YXCMLDD
Guide Price: £13.36 – Kindle Edition | £13.93 – Hardcover
Click to buy Kindle Edition | Hardcover Edition

About the Author

Alex Lazarow is a venture capitalist specializing in global innovation and impact. He presently works with the global investment firm Cathay Innovation. He was previously a principal with Omidyar Network. He is a Kauffman Fellow, Council on Foreign Relations term member, and an adjunct professor at the Middlebury Institute of International Studies at Monterey. Lazarow is a graduate of Harvard Business School and the University of Manitoba. He lives with his family in the San Francisco Bay area.