Dr Inas Ismail is the co-founder of Autsera, helping children become emotionally intelligent, expressive, and socially engaged through innovative, science-led, and accessible game apps. She won the Innovate UK Women in Innovation Award 2023, and has been selected for the first Female Founders Residency by Google for Startups UK. At Autsera, Dr Ismail takes mobile game apps from strategy, user-research and design, through product development and testing, to product launch, onboarding and growth. Before co-founding Autsera, she earned her Engineering PhD from the University of California, Berkeley, and had a portfolio career, with 10 years of experience in engineering risk assessment, environmental modelling, and programming; and seven years of experience in broadcasting and media production. Autsera’s game apps are specifically designed for autistic and special needs children, yet can benefit children of all abilities. Autsera has been awarded multiple Innovate UK grants and has been supported by NatWest Business Incubator, Vodafone F-LANE Female Startup Accelerator, Deutsche Bank WeInSocialTech Accelerator, and AWS EdStart EdTech Accelerator.