Sarat Pediredla is the CEO of Hedgehog Lab, a global product consultancy which focuses on assisting brands and enterprises in achieving their business goals using emerging technologies. The business is now ranked #1 for mobile & web app development by independent analysts Clutch. Hedgehog Lab has raised £2m of investment from Private Equity investors, was ranked #9 in GP Bullhound Fastest Growing Northern Tech businesses and in the FT 1000 list of fastest-growing European businesses. It was also named a Great Place to Work in the UK. Sarat, who holds a Bachelor's degree in Software Engineering from Southampton Solent University, remains passionate about all things digital and is clear on his ambition to make hedgehog lab the world's biggest and best digital product consultancy.